Create a Company the Industry Wants

Foundations by CRETI is a go-to-market lab for proptech companies.

About Foundations by CRETI

Foundations is a 6-week, non-equity go-to-market lab for proptech companies. Each cohort is tailored by industry, profession, and stage of company maturity to deliver relevant and actionable support.

Graduates leave with a refined strategy, operator-validated solution, and exposure to CRETI’s unmatched network of executives and partners.

Meet your Mentors

  • Anil Erdem

    Managing Director at BGO

  • Paige Pitcher

    Proptech Advisor at Blackstone

  • Keats Ali

    CTO at Lincoln

  • Jenny Song

    Partner at Navitas

  • Breton Birkhofer

    Managing Director at DivcoWest

  • Jeanne Casey

    Head of Venture at Nuveen

Each week, founders work directly with executives and industry operators to refine their positioning, strategy, and messaging

The Program:

  • Designed to help startups scale, build credibility, and business development in the multifamily ecosystem.

  • Direct feedback and mentorship from senior leaders at firms like AvalonBay, DivcoWest, Lincoln, Nuveen, and more.

  • Three exclusive Demo Days with the CRETI Housing Council and leading multifamily executives.

Cohort 1:
What we’re looking for

Built for Founders
Each cohort unlocks direct access to CRETI’s unmatched ecosystem of executives, venture capitalists, and industry innovators, allowing startups to test ideas, refine their strategy, and build with insight from the people who actually fund, buy, and scale proptech.

Company Maturity
Early-stage companies.

  • Pre-Seed

  • Seed

  • Series A

Target Industry & Sector
Early-stage company in:

  • Multifamily

  • Property Management

  • Asset Management

Applications are now open.

Entry Requirements 

  1. Startup must be incorporated before acceptance into the program.  

  2. Startup must be focused on addressing challenges within cohort industry and/or sector.

  3. Startup must be available to attend in-person events.

  4. Startup must be available to attend and present at CRETI Venture Capital Demo Day.

  5. Startup must be available to attend and present at CRETI Industry Demo Day.

  6. Startup must be available for the accelerator program. Weekly programming will occur virtually on Tuesday (typically starting late morning CST to best accommodate individuals across different time zones). In addition, each CRETI team will meet at least weekly at a time of their choosing.

The Foundations Deal

  1. Foundations by CRETI offers unparalleled access to industry advisors, professionals, and investors, along with differentiated programming, all for 0% equity, no strings attached. 
     

  2. If this deal is not for you, contact us to discuss additional opportunities to engage with CRETI.